Brand Consistency with Partners in Powersports
Having made this presentation for the inside of the Manana No Mas! Powersports training property, I thought the content and message was worth sharing beyond the inner borders. Whether service professionals want to admit it or not – they are all salespeople. Having an established relationship with recognized brands and limiting yourself to those brands lends a much more consistent message to your clients, then a mixed bag of product on disheveled shelving.
For Manana No Mas! we approached Motorex as I had used their products in my racing. I love their products and their packaging. I also love their presence with KTM as the first fill and Suzuki Race Teams. The diversification of their product line ensures a wide variety of Point of Purchase merchandise on point with constant branding. If I sound heavy handed like I am selling – maybe that’s because I am. Motorex USA was gracious enough to help Manana No Mas! and I truly love the product.
No More Dilly Dallying
Hey everyone. It’s been a heck of a week. While I love this site andRead More
Suzuki Motor of America, Inc. Employs Blended Model For Technical Training
Originally sourced form: http://www.latitudelearning.com/blog/article/1381277/suzuki-motor-of-america-inc-employs-blended-model-for-technical-training Beginning with the development of its first motorized bicycle in 1952,Read More