Wednesday, August 31st, 2016

 

Brand Consistency with Partners in Powersports

Having made this presentation for the inside of the Manana No Mas! Powersports training property, I thought the content and message was worth sharing beyond the inner borders. Whether service professionals want to admit it or not – they are all salespeople. Having an established relationship with recognized brands and limiting yourself to those brands lends a much more consistent message to your clients, then a mixed bag of product on disheveled shelving. For Manana No Mas! we approached Motorex as I had used their products in my racing. IRead More